K-pop album exports in the first half of 2023 increased by 125% compared to the same period last year, setting a record high. This is mainly due to the success of BTS's album 'ARIRANG' in the United States, which led to a significant increase in CD sales. BTS topped the US Billboard chart, making a major contribution to K-pop album exports. In addition, the activities of various groups such as BLACKPINK, Cortiss, and Lisenne have increased physical album sales, raising the possibility of reaching 100 million albums annually. With the comeback of large groups like BIGBANG and Stray Kids in the second half of the year, the K-pop market is expected to continue its growth.