Since this is a translation of an overseas article, there may be some mistranslations.
https://www.flatpanelshd.com/news.php?subaction=showfull&id=1787910775
The price of 83-inch OLED TVs is finally dropping to a reasonable level.
Five years after its launch, the price of 83-inch OLED TVs has dropped significantly, making them competitive with miniLED and RGB LED LCD TVs.
LG and Sony launched the first two models of 83-inch OLED TVs in the summer of 2021. At the time, the prices of the LG C1 and Sony A90J were between $6,000 and $8,000 in the US and £7,000 / €8,000 in Europe.
Samsung later entered the 83-inch OLED TV market, but all models use WOLED panels supplied by LG Display. 83-inch QD-OLED panels are still not available. Nevertheless, Samsung's entry was good news for consumers. The increased competition and production volume have accelerated price reductions.
Prices fall below $2,000
Just as 77-inch OLED TVs had been abnormally expensive compared to 75-inch LCD TVs for years, 83-inch OLED TVs have also struggled for a long time to compete with the cost-effectiveness of 85-inch LCD TVs with excellent performance.
But things are changing now.
Currently, LG and Samsung's 83-inch OLED TVs are readily available in the US, Europe, and the UK for around $2,000 to $2,300. Premium OLED TVs with better panels are still expensive, but their prices are also declining.
For example, as of this writing, Samsung's 2025 83-inch S85F model is available for $2,300 without any discount promotions. The same TV sells for €2,089 in Europe and £2,300 in the UK.
Similarly, LG's 83-inch B5 OLED TV is currently on sale in Europe for a promotional price of €1,900. Prices are higher in the US, but discounts are expected during the next sales event. Black Friday this year is likely to see major discounts on large OLED TVs.
Competition with miniLED and RGB LED
These prices make 83-inch OLED TVs a realistic option for users looking to build a small home cinema or those seeking a large OLED TV for their living room.
More importantly, the price gap with high-end 85-inch LCD TVs has narrowed significantly. Now, 83-inch OLEDs are no longer in a completely different price range but can be considered alongside 85-inch miniLED and RGB LED LCD TVs as purchase candidates. This increased competition ultimately benefits consumers.
Possibility of larger OLED TV releases?
This price drop comes ahead of a major expansion in OLED panel production capacity. Three new factories from Samsung Display, BOE, and TCL CSOT are scheduled to start operations this year, but all three will initially focus on producing medium-sized panels for IT devices.
Therefore, the expectation that we will be able to see large OLED TVs larger than 83 inches at reasonable prices is not as bright as one might think. LG Display previously produced 88-inch 8K OLED panels but they are now discontinued. They also produce 97-inch 4K OLED panels, but they still cost over $16,000 based on the LG G5.
On the other hand, prices for 77-inch and 83-inch OLED TVs are expected to continue falling in the next few years.
▶ Source: https://www.flatpanelshd.com/news.php?subaction=showfull&id=1787910775
